Open AccessDeveloping the Message Assessment Scale for Tobacco Prevention Campaigns: Cross-sectional Validation Study
Author(s) -
Jessica M. Rath,
Siobhan N. Perks,
Kenneshia N. Williams,
Tracy Budnik,
John Geraci,
Donna Vallone,
Elizabeth C. Hair
Publication year - 2022
Publication title -
jmir formative research
Language(s) - English
Resource type - Journals
ISSN - 2561-326X
DOI - 10.2196/38156
Subject(s) - scale (ratio) , test (biology) , comprehension , relevance (law) , psychology , target audience , cross sectional study , applied psychology , computer science , advertising , medicine , geography , political science , paleontology , cartography , law , business , biology , programming language , pathology