
Patterns of Promotional Content by Dermatology Influencers on TikTok
Author(s) -
Varun Ranpariya,
Ramie Fathy,
Brian Chu,
Sonia Wang,
Jules B. Lipoff
Publication year - 2022
Publication title -
jmir dermatology
Language(s) - English
Resource type - Journals
ISSN - 2562-0959
DOI - 10.2196/34935
Subject(s) - influencer marketing , content (measure theory) , dermatology , medicine , advertising , business , mathematics , marketing , mathematical analysis , relationship marketing , marketing management