Open AccessFundraising in Education: Road Map to Involving Medical Educators in Fundraising
Author(s) -
Alireza Jalali,
Jacline Nyman,
Elaine Hamelin-Mitchell
Publication year - 2022
Publication title -
jmir medical education
Language(s) - English
Resource type - Journals
ISSN - 2369-3762
DOI - 10.2196/32597
Subject(s) - fund raising , revenue , business , face (sociological concept) , public relations , raising (metalworking) , higher education , marketing , finance , political science , economic growth , economics , sociology , engineering , mechanical engineering , social science
Traditional funding models must change as governments decrease funding and often freeze tuition at a domestic level. As a result, universities face an increasing need to diversify their business models, including revenue streams. Therefore, interest in raising significant funds from other sources is stronger than ever, leading to the need for a fundraising approach that is more sophisticated. Medical educators and health professionals are some of the most trusted members of society, and with this paper, the authors aim to raise awareness of the critical role they play in helping universities with their global impact and fundraising efforts.