Open AccessTHE BEHAVIOUR OF HOUSEHOLDS TOWARDS ELECTRICITY CONSUMPTION: A CASE STUDY AT SEREMBAN
Author(s) -
Saraswathy Kasavan,
Sharif Shofirun Sharif Ali,
Rusinah Siron
Publication year - 2021
Publication title -
planning malaysia
Language(s) - English
Resource type - Journals
eISSN - 1675-6215
pISSN - 0128-0945
DOI - 10.21837/pm.v19i18.1047
Subject(s) - energy conservation , consumption (sociology) , electricity , government (linguistics) , energy consumption , environmental economics , efficient energy use , business , sample (material) , sustainable development , energy (signal processing) , economics , marketing , engineering , social science , linguistics , philosophy , chemistry , mathematics , chromatography , sociology , political science , law , electrical engineering , statistics
Understanding energy consumption behaviours among households is an effective way to encourage energy conservation and improve energy efficiency. This article examines households’ knowledge, awareness, commitment, attitude, and behaviour towards electricity consumption. The sample of the study consists of 360 urban households in an intermediate city, Seremban. The findings reveal that cost-saving via government initiatives is a crucial factor influencing the households’ energy consumption knowledge. The correlation analysis also revealed that knowledge, awareness, commitment, and attitude correlated significantly with the households’ electricity consumption behaviour. The evidence suggests that the government and power companies implement strict regulations and technological advances to promote energy conservation and improve energy efficiency among households. The findings can better understand where attention should be directed and the measures for long-term energy conservation, climate change mitigation, and sustainable development.