Open AccessPengaruh Word of Mouth dan Ekuitas Merek Terhadap Keputusan Pembelian Gethuk (Studi Kasus Gethuk Semar)
Author(s) -
Mega Kusuma,
Agustono Agustono,
Nuning Setyowati
Publication year - 2020
Publication title -
jurnal ekonomi pertanian dan agribisnis
Language(s) - English
Resource type - Journals
eISSN - 2614-4670
pISSN - 2598-8174
DOI - 10.21776/ub.jepa.2020.004.02.20
Subject(s) - advertising , mathematics , humanities , business administration , art , business
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