Open Accessrole of innovation in mediate the effect of market orientation and technology orientation on marketing performance
Author(s) -
Nyoman Rahina Putra,
Putu Yudi Setiawan
Publication year - 2022
Publication title -
international journal of business, economics and management
Language(s) - English
Resource type - Journals
ISSN - 2632-9476
DOI - 10.21744/ijbem.v5n4.1993
Subject(s) - market orientation , structural equation modeling , marketing , orientation (vector space) , business , sample (material) , marketing research , reliability (semiconductor) , computer science , mathematics , power (physics) , chemistry , physics , geometry , chromatography , quantum mechanics , machine learning