Open AccessPROCESSO DE DECISÃO DE COMPRA DOS CONSUMIDORES DE SERVIÇOS DE TV POR INTERNET: O CASO NETFLIX
Author(s) -
Fernanda Meneses de Oliveira,
Luíz Marcelo Antonialli
Publication year - 2019
Publication title -
reuna
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2179-8834
pISSN - 1518-3025
DOI - 10.21714/2179-8834/2019v24n1p58-77
Subject(s) - humanities , business , mobile marketing , computer science , philosophy , advertising , digital marketing