Open AccessThe Effect of Interactivity, Cost Effectiveness, and Compatibility on the Use of Social Media and its Implications for Organizational Performance
Author(s) -
B. Mediilasari,
Farida Jasfar,
Agustinus Sri Wahyudi
Publication year - 2019
Publication title -
american research journal of business and management
Language(s) - English
Resource type - Journals
ISSN - 2379-1047
DOI - 10.21694/2379-1047.19003
Subject(s) - interactivity , compatibility (geochemistry) , cost effectiveness , social media , organizational effectiveness , business , knowledge management , psychology , computer science , risk analysis (engineering) , multimedia , engineering , world wide web , chemical engineering