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Mapping the Organisational Landscape of the UK FMCG Industry: A Review of Packaging Design and Development Professionals
Author(s) -
Nicholas Samuel Johnson,
Awais Hameed Khan,
Abbie Lawrence,
George E. Torrens,
Ian Storer
Publication year - 2020
Publication title -
proceedings of drs
Language(s) - English
Resource type - Conference proceedings
ISSN - 2398-3132
DOI - 10.21606/drs.2020.260
Subject(s) - fast moving consumer goods , influencer marketing , marketing , perception , comprehension , business , product (mathematics) , sample (material) , new product development , packaging and labeling , knowledge management , computer science , marketing management , psychology , relationship marketing , chemistry , geometry , mathematics , chromatography , neuroscience , programming language

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