Open AccessENRICHING THE MEANING WITH ASSOCIATIONS IN ADVERTISEMENTS: SEMIOTIC ANALYSIS OF TURKCELL FIBER ADVERTISING
Author(s) -
Merve Boyacı Yıldırım
Publication year - 2021
Publication title -
sosyal bilimler enstitüsü dergisi
Language(s) - English
Resource type - Journals
ISSN - 1303-0094
DOI - 10.21547/jss.836625
Subject(s) - meaning (existential) , semiotics , advertising , connotation , denotation (semiotics) , context (archaeology) , order (exchange) , psychology , linguistics , philosophy , business , psychotherapist , paleontology , finance , economics , biology