Open AccessType of Mental of Successful Entrepreneur: A Qualitative Study of Bob Sadino’s Experience
Author(s) -
Agus Masrukhin
Publication year - 2015
Publication title -
humaniora
Language(s) - English
Resource type - Journals
eISSN - 2476-9061
pISSN - 2087-1236
DOI - 10.21512/humaniora.v6i3.3367
Subject(s) - quadrant (abdomen) , psychology , qualitative research , cash flow , mental model , personality , field (mathematics) , social psychology , business , sociology , accounting , mathematics , social science , medicine , pathology , pure mathematics , cognitive science
This paper was to determine the type of mental of successful businessman Bob Sadino. So he became a major employer in the field of retail and supermarket. The theories used were personality theory and Cash flow Quadrant theory. The theories used were later associated with the analysis results obtained from the field. Research used descriptive qualitative analysis using mental of success. Results show that Bob Sadino had Business owner mental and Investor mental based on Cash flow Quadrant theory.