Effects of Consumer Risk Perception on Intention to Purchase Green Tea
Author(s) -
Jae-myeong Kwak
Publication year - 2018
Publication title -
association for international tea culture
Language(s) - English
Resource type - Journals
ISSN - 1975-3268
DOI - 10.21483/qwoaud.41..201809.1
Subject(s) - risk perception , green tea , perception , business , advertising , food science , psychology , chemistry , neuroscience
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