Open AccessEffects of Consumer Risk Perception on Intention to Purchase Green Tea
Author(s) -
kwank jae myeong
Publication year - 2018
Publication title -
association for international tea culture
Language(s) - English
Resource type - Journals
ISSN - 1975-3268
DOI - 10.21483/qwoaud.41..201809.1
Subject(s) - risk perception , purchasing , confusion , perception , consumption (sociology) , affect (linguistics) , marketing , business , risk analysis (engineering) , economics , psychology , sociology , social science , communication , neuroscience , psychoanalysis