Open Access<p>Sicilian Wine’s Effect on Consumers’ Identity-Behavioral Intentions: The Mediation Effect of Subjective Norms and Social Activity</p>
Author(s) -
Vittorio Edoardo Scuderi,
Letizia Mannino,
Giuseppe Santisi
Publication year - 2020
Publication title -
international journal of wine research
Language(s) - English
Resource type - Journals
ISSN - 1179-1403
DOI - 10.2147/ijwr.s252934
Subject(s) - sicilian , mediation , wine , psychology , social psychology , identity (music) , social identity theory , advertising , art , food science , sociology , aesthetics , business , chemistry , social group , philosophy , social science , linguistics