Open AccessRancang Bangun Sistem Informasi Customer Loyalty untuk Keunggulan Kompetitif Organisasi
Author(s) -
Sri Mulyani,
Mustafid Mustafid,
Catur Edi Widodo
Publication year - 2012
Publication title -
jurnal sistem informasi bisnis
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2502-2377
pISSN - 2088-3587
DOI - 10.21456/vol2iss2pp053-057
Subject(s) - loyalty business model , customer intelligence , customer retention , computer science , customer advocacy , business , customer to customer , competitive advantage , customer equity , marketing , loyalty , knowledge management , service quality , service (business)