Judging by the Numbers: An Empirical Study of the Power of Story to Persuade (Test Briefs)
Author(s) -
Kenneth D. Chestek
Publication year - 2009
Publication title -
ssrn electronic journal
Language(s) - English
Resource type - Journals
ISSN - 1556-5068
DOI - 10.2139/ssrn.1421900
Subject(s) - test (biology) , power (physics) , mathematics , statistics , political science , physics , paleontology , quantum mechanics , biology
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