Open AccessEffects of Art Types and Brand Concepts on Art Infusion Advertising
Author(s) -
Seojeong Park,
Jong Woo Jun
Publication year - 2017
Publication title -
gwanggo pr silhak yeongu/gwanggo pr silhag yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2713-8305
pISSN - 2005-2618
DOI - 10.21331/jprapr.2017.10.3.006
Subject(s) - advertising , business , marketing , psychology