Study on the Characteristics of Advertisement Messages in Universities : Focusing on Newspaper Advertisement | Zendy

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Study on the Characteristics of Advertisement Messages in Universities : Focusing on Newspaper Advertisement

Author(s) -

지원배

Publication year - 2014

Publication title -

journal of practical research in advertising and public relations

Language(s) - English

Resource type - Journals

eISSN - 2713-8305

pISSN - 2005-2618

DOI - 10.21331/jprapr.2014.7.4.007

Subject(s) - advertising , newspaper , business

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