Open AccessThe Factors Determining Consumer Trust in The Relational Exchanges Based on The Trustworthiness and Communication Quality
Author(s) -
Jae-Soo Cho
Publication year - 2014
Publication title -
gwanggo pr silhak yeongu/gwanggo pr silhag yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2713-8305
pISSN - 2005-2618
DOI - 10.21331/jprapr.2014.7.3.004
Subject(s) - trustworthiness , quality (philosophy) , business , psychology , internet privacy , social psychology , computer science , philosophy , epistemology