Open AccessHow College Students’ Partisanship Affects their Attitudes Toward Political Ads : The Case of the 2012 General Election in South Korea
Author(s) -
Cunhyeong Ci,
Jin-Bong Choi
Publication year - 2014
Publication title -
gwanggo pr silhak yeongu/gwanggo pr silhag yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2713-8305
pISSN - 2005-2618
DOI - 10.21331/jprapr.2014.7.1.005
Subject(s) - politics , social psychology , political science , psychology , advertising , business , law