Open AccessFan Research for Sponsorship (FRS) : A Case of Team Korea
Author(s) -
이원재,
김소희
Publication year - 2013
Publication title -
gwanggo pr silhak yeongu/gwanggo pr silhag yeon-gu
Language(s) - English
Resource type - Journals
eISSN - 2713-8305
pISSN - 2005-2618
DOI - 10.21331/jprapr.2013.6.3.003
Subject(s) - advertising , aeronautics , psychology , business , marketing , engineering