Open AccessThe effect of Image of Fashion Apparel Stores on Repurchase Intention: Interaction Effect of Brand Familiarity
Author(s) -
Chul-Jae Choi,
Cheul-Ho Ryoo
Publication year - 2017
Publication title -
한국디자인포럼
Language(s) - English
Resource type - Journals
ISSN - 2233-9205
DOI - 10.21326/ksdt.2017..57.002
Subject(s) - clothing , advertising , business , brand image , marketing , psychology , archaeology , history