
Revisiting the Concept of Advertising Creativity and Implications for Research and Education
Author(s) -
Chull Young Yi,
진진아
Publication year - 2015
Publication title -
han-guk'dijian'poreom/han-guk dijain poreom
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2015..49.017
Subject(s) - creativity , advertising , psychology , mathematics education , sociology , business , social psychology