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Effects of Fashion Involvement and Internet Shopping Familiarity on Purchase Behavior in Mobile Fashion Shopping
Author(s) -
김지혜,
JinSook Hwang
Publication year - 2013
Publication title -
han-guk'dijian'poreom/han-guk dijain poreom
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2013..38.018
Subject(s) - internet shopping , advertising , business , the internet , mobile internet , internet privacy , computer science , world wide web

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