Effects Visual Factors of Outdoor Advertisement has on Consumers' Perception - Focused on a signboard - | Zendy

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Effects Visual Factors of Outdoor Advertisement has on Consumers' Perception - Focused on a signboard -

Author(s) -

박인성

Publication year - 2012

Publication title -

journal of korea design forum

Language(s) - English

Resource type - Journals

eISSN - 2586-4777

pISSN - 2233-9205

DOI - 10.21326/ksdt.2012..34.013

Subject(s) - advertising , perception , business , psychology , marketing , neuroscience

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