Open AccessA Research of Roles of Enterprises and Consumers in the Online-Branding -Based on the theory of Philip Kotler which is market 3.0-
Author(s) -
박하얀,
박은하
Publication year - 2011
Publication title -
journal of korea design forum
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2011..30.031
Subject(s) - business , marketing , advertising
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