Open AccessA Research of Roles of Enterprises and Consumers in the Online-Branding -Based on the theory of Philip Kotler which is market 3.0-
Author(s) -
박하얀,
박은하
Publication year - 2011
Publication title -
han-guk'dijian'poreom/han-guk dijain poreom
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2011..30.031
Subject(s) - business , marketing , advertising