An Effect on Customer Attitude and Purchase Intention of Soap Product Package Design - Focused on Soap Product-
Author(s) -
KyungSun Kim,
Kang Hye-Sook
Publication year - 2011
Publication title -
journal of korea design forum
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2011..30.003
Subject(s) - soap , product (mathematics) , business , marketing , advertising , computer science , mathematics , world wide web , geometry
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