Open AccessA Comparative Analysis of the Characteristics of Corporate Image Advertisements -Focused on TV Ads of Samsung, LG, SK-
Author(s) -
손소영
Publication year - 2009
Publication title -
han-guk'dijian'poreom/han-guk dijain poreom
Language(s) - English
Resource type - Journals
eISSN - 2586-4777
pISSN - 2233-9205
DOI - 10.21326/ksdt.2009..25.024
Subject(s) - advertising , business