
Destinasyon Bağlılığı Yaratmada Gastronomi Marka İmajı ve Gastronomi Aşinalığının Rolü: Kemer Örneği (The Role of Gastronomy Brand Image and Gastronomy Familiarity on the Creation of Gastronomy Dependence: Sample of Kemer)
Author(s) -
Mehmet Oğuzhan İlban,
Muammer Bezirgan,
Fatih Çolakoğlu
Publication year - 2018
Publication title -
journal of tourism and gastronomy studies
Language(s) - English
Resource type - Journals
ISSN - 2147-8775
DOI - 10.21325/jotags.2018.233
Subject(s) - gastronomy , advertising , brand image , marketing communication , business administration , business , political science , tourism , law