
DESKRIPSI KOMUNIKASI PERSUASIF DAN EFEKTIFITAS KERJA PEGAWAI PADA PERUSAHAAN JENANG MIRAH PONOROGO
Author(s) -
Seviyenti Fikroh
Publication year - 2021
Publication title -
jurnal dinamika penelitian/dinamika penelitian
Language(s) - English
Resource type - Journals
eISSN - 2549-4244
pISSN - 1412-2669
DOI - 10.21274/dinamika.2021.21.01.165-186
Subject(s) - wife , business , work (physics) , business administration , agricultural science , operations management , management , marketing , engineering , economics , political science , mechanical engineering , environmental science , law
Jenang Mirah Company Ponorogo was produces Jenang. That’s company was founded in 1958 by Mr. Sastro Toesiman and his wife who live in the village of Josari, Jetis. This industry was initially founded on a small scale, with only a frying pan and other equipment. With this equipment, the production of Mirah jenang is increasing. Thanks to his hard work, in 1966 the company grew even bigger. So that in 1978 it reached the peak of its business, which in its marketing could reach to the Madiun, Malang, and Surabaya areas. This paper describes persuasive communication at the Mirah Ponorogo jenang company and provides an overview of the effectiveness of employees' work at the Mirah Ponorogo jenang company.