Open AccessChanging in consumer loyalty as a reaction for EU integration in Slovakia
Author(s) -
Enikő Korcsmáros
Publication year - 2019
Publication title -
marketing ì menedžment ìnnovacìj
Language(s) - English
Resource type - Journals
eISSN - 2227-6718
pISSN - 2218-4511
DOI - 10.21272/mmi.2019.2-18
Subject(s) - loyalty , business , advertising , marketing