Open AccessA Study on the Relationship Between Fashion and the Purchasing Needs Attention, Attributes of Fashion Designer Brands, Brand Awareness of College Students
Author(s) -
정재훈,
Suki Kim
Publication year - 2015
Publication title -
journal of digital interaction design
Language(s) - English
Resource type - Journals
ISSN - 1598-4605
DOI - 10.21195/jidr.2015.14.2.004
Subject(s) - purchasing , business , advertising , marketing , brand awareness , brand relationship , fashion industry , clothing , political science , law