Open AccessA Study on Expert Group Evaluation of Fictionality and Ambiguity of Television Advertising Expression - Focused on Utilities of Photo, Illustration, Subtitle -
Author(s) -
Hyun–Woo Lee,
Kim Woon Han
Publication year - 2012
Publication title -
journal of digital interaction design
Language(s) - English
Resource type - Journals
ISSN - 1598-4605
DOI - 10.21195/jidr.2012.11.4.007
Subject(s) - subtitle , ambiguity , expression (computer science) , advertising , group (periodic table) , computer science , psychology , business , chemistry , organic chemistry , programming language , operating system