
Humanizing Brand Online: Social Networking Site vs. Online Shopping Site
Author(s) -
Jungyong Ahn,
Cho Min Ha,
Eun-A Kwak,
Yongjun Sung
Publication year - 2018
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2018.19.3.505
Subject(s) - psychology , advertising , web site , internet privacy , world wide web , the internet , business , computer science