Humanizing Brand Online: Social Networking Site vs. Online Shopping Site
Author(s) -
Jung Yong Ahn,
곽은아,
Yongjun Sung,
Cho Min Ha
Publication year - 2018
Publication title -
the korean journal of consumer and advertising psychology
Language(s) - Uncategorized
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2018.19.3.505
Subject(s) - psychology , advertising , web site , internet privacy , world wide web , the internet , business , computer science
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