Open AccessThe Effect of Price Claims, Comparisons and Temporal distances on Consumer's Perceived Value
Author(s) -
이윤주,
김옥이,
Hongsik John Cheon
Publication year - 2018
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2018.19.2.307
Subject(s) - psychology , value (mathematics) , social psychology , statistics , mathematics