The Study on Effects of Price payment method on Consumers’ perceived value and purchase attitude
Author(s) -
유연재
Publication year - 2015
Publication title -
the korean journal of consumer and advertising psychology
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2015.16.4.629
Subject(s) - value (mathematics) , psychology , payment , advertising , marketing , economics , business , statistics , mathematics , finance
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