Open AccessThe factors which influence Implicit and Explicit Brand Attitudes: Focused on body image and upward comparison
Author(s) -
오자영
Publication year - 2015
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2015.16.2.385
Subject(s) - psychology , implicit attitude , social psychology , cognitive psychology , image (mathematics) , brand image , advertising , computer vision , computer science , business