Open AccessAnalyses of Persuasion and Product Evaluation by the Social Distance of the Recommendation in SNS
Author(s) -
Jayoung Choi,
Yong Bum Kim
Publication year - 2012
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2012.13.4.513
Subject(s) - persuasion , psychology , product (mathematics) , social psychology , mathematics , geometry