
Donggun Jang vs. Taehee Kim: Effects of category versus exemplar primes on consumer judgments
Author(s) -
Woo Young Chun,
Namhee Kim
Publication year - 2011
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2011.12.1.55
Subject(s) - psychology , cognitive psychology , social psychology