The Influence of Advertising Exposure by Visual-area on Explicit & Implicit Memory
Author(s) -
김지호,
조경진,
최광열
Publication year - 2009
Publication title -
the korean journal of consumer and advertising psychology
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2009.10.1.55
Subject(s) - psychology , implicit memory , explicit memory , cognitive psychology , neuroscience , episodic memory , cognition
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