
The Effects of Advertising Model Sources: The number of sources and model's Race on social inference
Author(s) -
Kim Jae Hwi,
Su hyun Boo,
Yoon Hee Kang
Publication year - 2008
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2008.9.3.333
Subject(s) - race (biology) , inference , psychology , social psychology , artificial intelligence , computer science , sociology , gender studies