Preference of Product Design: Relationship between Neural Basis and Consumer Behavior
Author(s) -
Youngshin Sung,
최광열,
손민,
김보경,
이주원
Publication year - 2008
Publication title -
the korean journal of consumer and advertising psychology
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2008.9.2.239
Subject(s) - psychology , preference , basis (linear algebra) , cognitive psychology , product (mathematics) , mathematics , statistics , geometry
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