Open AccessConceptual investigation of the image construct in advertising, marketing and consumer research
Author(s) -
홍종필
Publication year - 2008
Publication title -
the korean journal of consumer and advertising psychology
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2008.9.1.127
Subject(s) - construct (python library) , psychology , advertising , image (mathematics) , marketing , business , computer science , artificial intelligence , programming language
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