Open AccessConceptual investigation of the image construct in advertising, marketing and consumer research
Author(s) -
Hong Jongpil
Publication year - 2008
Publication title -
han'gug simli haghoeji. so'bija gwang'go
Language(s) - English
Resource type - Journals
ISSN - 1229-8778
DOI - 10.21074/kjlcap.2008.9.1.127
Subject(s) - construct (python library) , psychology , advertising , image (mathematics) , marketing , business , computer science , artificial intelligence , programming language