Open AccessMarketing mix analysis on jamu consumption behavior in Bantul Yogyakarta
Author(s) -
Muhammad Fariez Kurniawan,
Abdul Samad
Publication year - 2022
Publication title -
mbr (management and business review)
Language(s) - English
Resource type - Journals
ISSN - 2541-5808
DOI - 10.21067/mbr.v6i1.6688
Subject(s) - consumption (sociology) , promotion (chess) , product (mathematics) , marketing mix , marketing , sample (material) , product mix , business , descriptive statistics , engineering , sociology , mathematics , statistics , political science , industrial engineering , social science , chemistry , geometry , chromatography , politics , law