Open AccessANALISIS EFEKTIVITAS IKLAN TV SIRUP MARKISA DENGAN PENDEKATAN EPIC MODEL PT. MAJUJAYA POHON PINANG PADA KONSUMEN SWALAYAN MACAM YAOHAN MERAK JINGGA MEDAN
Author(s) -
Sian Yet,
Paham Ginting
Publication year - 2013
Publication title -
jurnal ekonomi modernisasi
Language(s) - Uncategorized
Resource type - Journals
eISSN - 2502-4078
pISSN - 0216-373X
DOI - 10.21067/jem.v9i1.195
Subject(s) - advertising , business administration , business , product (mathematics) , marketing , mathematics , geometry