Open AccessYoung Adults: Vulnerable New Targets of Tobacco Marketing
Author(s) -
Lois Biener,
Alison B. Albers
Publication year - 2004
Publication title -
american journal of public health
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.284
H-Index - 264
eISSN - 1541-0048
pISSN - 0090-0036
DOI - 10.2105/ajph.94.2.326
Subject(s) - telephone survey , environmental health , young adult , medicine , vulnerability (computing) , tobacco industry , tobacco use , tobacco in alabama , promotion (chess) , advertising , gerontology , tobacco harm reduction , business , population , pathology , political science , politics , law , computer security , computer science
We examined young adult smoking patterns and receptivity to cigarette advertising to assess vulnerability to tobacco marketing strategies.