Open AccessAssociation Between Adolescent Viewership and Alcohol Advertising on Cable Television
Author(s) -
Paul J. Chung,
Craig F. Garfield,
Marc N. Elliott,
Joshua Ostroff,
Craig S. Ross,
David H. Jernigan,
Katherine Vestal,
Mark A. Schuster
Publication year - 2010
Publication title -
american journal of public health
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.284
H-Index - 264
eISSN - 1541-0048
pISSN - 0090-0036
DOI - 10.2105/ajph.2008.146423
Subject(s) - audience measurement , alcohol advertising , advertising , medicine , association (psychology) , psychology , alcohol , demography , injury prevention , poison control , environmental health , business , sociology , biology , biochemistry , psychotherapist
We examined whether alcohol advertising on cable television is associated with adolescent viewership.