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The Context for Choice: Health Implications of Targeted Food and Beverage Marketing to African Americans
Author(s) -
Sonya A. Grier,
Shiriki Kumanyika
Publication year - 2008
Publication title -
american journal of public health
Language(s) - English
Resource type - Journals
SCImago Journal Rank - 2.284
H-Index - 264
eISSN - 1541-0048
pISSN - 0090-0036
DOI - 10.2105/ajph.2007.115626
Subject(s) - ethnic group , context (archaeology) , environmental health , food marketing , obesity , medicine , health promotion , public health , marketing , business , geography , political science , nursing , archaeology , law
Targeted marketing of high-calorie foods and beverages to ethnic minority populations, relative to more healthful foods, may contribute to ethnic disparities in obesity and other diet-related chronic conditions. We conducted a systematic review of studies published in June 1992 through 2006 (n = 20) that permitted comparison of food and beverage marketing to African Americans versus Whites and others. Eight studies reported on product promotions, 11 on retail food outlet locations, and 3 on food prices. Although the evidence base has limitations, studies indicated that African Americans are consistently exposed to food promotion and distribution patterns with relatively greater potential adverse health effects than are Whites. The limited evidence on price disparities was inconclusive.

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