Open AccessA Study on Phenomenon ‘Play of Words’ in Modern Russian Advertising Language
Author(s) -
kimsungwan
Publication year - 2016
Publication title -
bigyo munhwa yeongu/bi'gyo munhwa yeon'gu
Language(s) - English
Resource type - Journals
eISSN - 2671-9088
pISSN - 1598-0685
DOI - 10.21049/ccs.2016.42..241
Subject(s) - phenomenon , advertising , linguistics , history , business , philosophy , epistemology