Open AccessPENGARUH PERSEPSI MANFAAT, PERSEPSI KEMUDAHAN, FITUR LAYANAN, DAN KEPERCAYAAN TERHADAP MINAT MENGGUNAKAN E-MONEY CARD (STUDI PADA PENGGUNA JASA COMMUTERLINE DI JAKARTA)
Author(s) -
Setyo Ferry Wibowo,
Dede Rosmauli,
Usep Suhud
Publication year - 2015
Publication title -
jurnal riset manajemen sains indonesia
Language(s) - English
Resource type - Journals
eISSN - 2301-8313
pISSN - 2087-1139
DOI - 10.21009/jrmsi.006.1.06
Subject(s) - advertising , psychology , respondent , social psychology , business , political science , law
PENGARUH PERSEPSI MANFAAT, PERSEPSI KEMUDAHAN, FITUR LAYANAN, DAN KEPERCAYAAN TERHADAP MINAT MENGGUNAKAN E-MONEY CARD (STUDI PADA PENGGUNA JASA COMMUTERLINE DI JAKARTA)Setyo Ferry WibowoFakultas Ekonomi Universitas Negeri Jakartae-mail : setyoferry@yahoo.comDede RosmauliFakultas Ekonomi Universitas Negeri Jakartae-mail : dederosmauli@gmail.comUsep SuhudFakultas Ekonomi Universitas Negeri Jakartae-mail : usepsuhud@feunj.ac.idABSTRACTThe purpose of this research are: to know influential positive and significant perceived usefulness toward intention to use e-money card, to know influential positive and significant perceived ease of use toward intention to use e-money card, to know influential positive and significant feature availability toward intention to use e-money card, to know influential positive and significant terust toward intention to use e-money card. Object of the research is respondent that has not using e-money card. The result of descriptive test shows; the significant influence of perceived usefulness toward intention to use e-money card, the significant influence of perceived ease of use toward intention to use e-money card, the significant influence of feature availability toward intention to use e-money card and the significant influence of trust toward intention to use e-money card.Keywords: perceived usefulness, perceived ease of use, feature availability,trust, and intention to use e-money card.