Open AccessImpact of Online Video Advertisements on Purchase Behavior of Delhi-NCR Youth
Author(s) -
Anant Saxena,
Kostubh Raman Chaturvedi,
Sapna Rakesh,
Uday Khanna
Publication year - 2018
Publication title -
review of professional management
Language(s) - English
Resource type - Journals
eISSN - 2455-0647
pISSN - 0972-8686
DOI - 10.20968/rpm/2018/v16/i1/129251
Subject(s) - advertising , business